Marketing Data Analyst

1 week ago

Tel Aviv, Tel Aviv, Israel Guesty Full time $90,000 - $120,000 per year

Guesty is the all-in-one platform helping hospitality businesses around the world automate, optimize, and scale their operations. We're a fast-growing global startup that's transforming how the industry works — from guest experience to business growth.

With a powerful suite of features and integrations with 150+ industry partners — including Airbnb, Vrbo,

, Expedia, Google Travel, and many more — Guesty empowers property managers to deliver top-tier guest experiences while running more efficient, data-driven operations.

We're proud to have over 800+ team members across 16 countries worldwide, all working together to build the future of hospitality technology.

If you're looking to grow your career in a dynamic, global, and impact-driven environment, we'd love to hear from you.

We are looking for a skilled
Marketing Data Analyst
to join our Analytics team. In this role, you will take ownership of marketing analytics, partnering closely with the marketing leadership team to monitor campaign performance, track KPIs, and provide insights that shape marketing strategy. You will own the Marketing department's dashboards and data pipelines, analyze key lifecycle and campaign data, and surface insights that directly inform decision-making.

You will work primarily with
SQL
and
Looker
to query, structure, and present data, and will help refine the analytics framework for our marketing efforts across acquisition and engagement.

Responsibilities:

  • Serve as the go-to person for all analytical aspects related to marketing performance.
  • Develop, refine, and maintain metrics to monitor marketing success across channels such as paid search, paid social, email, and organic.
  • Maintain and improve existing dashboards and create new ones.
  • Define, build, and track KPIs (e.g., CAC, LTV, ROAS), presenting results and trends to senior stakeholders.

Requirements:

  • 2+ years of experience as a Data Analyst or Business Analyst, preferably in a SaaS company.
  • Background in Marketing analytics.
  • BSc/BA in a quantitative field such as Statistics, Economics, Mathematics, Physics, or Industrial Engineering.
  • Strong analytical skills and advanced proficiency in SQL (essential).
  • Solid knowledge of reporting and data visualization techniques (essential); experience with Looker is a plus.
  • Team player with excellent communication and presentation skills; fluent in English.
  • Ability to communicate complex data insights to non-technical stakeholders.
  • Highly detail-oriented, with strong organizational skills and the ability to manage multiple projects simultaneously.

Advantage:

  • Experience with Hubspot, Google Analytics, Google Ads, Facebook Ads Manager.
  • Experience as a business analyst in a SaaS B2B company.
  • Background in statistical research.

Guesty is proud to be an Equal Opportunity Employer. We provide equal employment opportunities to all employees and applicants regardless of any characteristic protected by law.

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