Senior Media Buyer

4 days ago

Tel Aviv, Tel Aviv, Israel Digital Yield Group Full time ₪90,000 - ₪120,000 per year

DYG (Digital Yield Group) is a leading user acquisition solutions provider for app developers and agencies.

We bid on performance, precision, and partnership excellence, powered by proprietary technology and a client-first approach.

We're looking for a motivated
Senior Media Buyer

to join our team.

If you're eager to grow your career in the online marketing industry, have a "can-do" attitude, and meet the qualifications below—we want to talk to you

Location: This is a full-time position in our Tel-Aviv office.

Day-to-Day at DYG :

  • Plan, execute, and optimize programmatic user acquisition campaigns for mobile apps across various DSPs (e.g., Roku, Moloco, Unity etc.).
  • Manage campaign setup, including targeting, creative assets, and tracking implementation.
  • Monitor, analyze and optimize campaigns performance to ensure delivery against KPIs such as FTD Cost and return on ad spend (ROAS).
  • Conduct A/B testing and experiment with different traffic sources, bidding strategies, creatives, and targeting approaches.
  • Collaborate with the creative and analytics teams to develop and implement data-driven optimizations.
  • Adjust bidding strategies, targeting, and budgets in real-time based on campaign performance and market conditions.
  • Stay up to date with industry trends, emerging technologies, and best practices in programmatic buying and mobile user acquisition.
  • Prepare detailed reports for internal stakeholders and clients, offering insights into campaign performance and recommendations for scaling.

What We're Looking For :

  • At least 2 years of practical experience managing DSPs (or similar platforms) campaigns - A must.
  • Strong analytical abilities, capable of data interpretations and analysis - A must.
  • Excellent written and verbal communication skills in English.
  • Experience in team leadership or management - an advantage.
  • Motivated and eager to develop professionally with a strong drive for success.
  • Creative, solutions-oriented mindset with a proactive, can-do attitude.
  • Exceptional attention to detail and time management.
  • Ability to work independently and as part of a team in a fast-paced environment.
  • Results-focused with an emphasis on accuracy and precision.

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