Senior Product Marketing Manager

Sisense is a market leader in embedded analytics, pioneering
Analytics Platform as a Service
(AnPaaS), with an AI-driven platform that enables creators to derive insights from data and deeply embed intelligence into their applications. This is a unique opportunity to join a company in its growth journey, bring new ideas, help build PMM best practices that support our go-to-market strategies, and shape the future of our product.

Sisense fosters a culture of innovation, collaboration, and inclusivity, powering our relentless drive to redefine what's possible in the world of analytics.

Key Responsibilities

As a Senior Product Marketing Manager, you will report directly to the SVP of Product & Strategy, and will take a key and leading role at shaping our core product messaging. You will collaborate with our product and marketing teams to develop the best product and the narrative that highlights the key benefits our platform delivers for users. You will work with stakeholders across sales and marketing teams to bring that product to market.

This is an individual contributor role with growth potential. You will own the end-to-end platform messaging development by working closely with other PMMs to shape the product and the feature-specific messaging that will ladder up to the complete narrative.

Key responsibilities for this role include:

• Developing product positioning and messaging that aligns with the company-wide strategy.
• Conducting market research to understand customer needs and preferences.
• Owning analyst relations to help educate top-tier analyst firms on the Sisense value proposition, growth trajectory, and product strategy as well as learn new market trends that can influence product roadmap and GTM strategies.
• Influencing the development of the Sisense Product-Led Growth (PLG) strategy.
• Partnering with other PMMs on the creation of enablement content (product sheets, feature presentations, demo videos) to communicate product features and benefits effectively.
• Evangelizing platform capabilities and value propositions through webinars and other in-person event presentations.
• Collaborating with cross-functional teams (product management, sales, and engineering) to drive product launches and support GTM efforts.

What you bring to the table:

• 8+ years of product marketing experience
  in B2B SaaS, preferably in fast-paced, growth-stage companies.
• Hands-on professional who can translate complex technical concepts into clear, value-driven messaging and align market opportunities with product features.
• Proven experience driving growth through both SLG and PLG strategies.
• Background in analyst relations, including managing report submissions, inquiries, and briefings.
• Proactive problem-solver with a strong bias for action.
• Track record of leading cross-functional product launches and establishing GTM best practices.
• Customer-obsessed with the ability to create content that resonates with the ICP.
• Expert storyteller who leverages data and user insights to craft compelling narratives.
• Strong collaborator with demonstrated success working across diverse stakeholders.
• Proven ability to drive product awareness, adoption, and growth.
• Data-driven decision-maker who thrives in fast-paced, dynamic environments.

About Sisense:

Sisense is the leading AI-first analytics platform as a service that democratizes data access, empowering developers and app builders to embed actionable insights into their products and workflows. Our platform enables enterprises of all sizes to transform complex data into accessible and actionable insights. With a complete suite of no-, low-, and pro-code tools, Sisense simplifies data preparation, uncovers deep insights, and seamlessly embeds analytics into applications, catering to both technical and non-technical users. Sisense's flexible analytics platform enables customers like Skullcandy, USA Swimming, and Air Canada to infuse actionable insights into their customer experiences.

Join us in this ambitious journey. This position offers more than a job; it's a chance to reshape the industry, redefine the future of analytics, and be a part of a team that's pushing boundaries. Let's shape the future of analytics together.