Product Marketing Manager

About Guidde
Guidde is a dynamic startup at the forefront of the #KnowledgeOnDemand transformation. Founded by seasoned entrepreneurs, our platform bridges crucial gaps in delivering accessible, on-demand knowledge to users worldwide. At Guidde, we leverage advanced AI technologies, including large-language and vision-language models (LLMs and VLMs), to pioneer generative video solutions. Our platform enables any organization to create high-quality how-to videos in seconds, making knowledge creation and sharing a no-brainer task.

With over 4,000 paying organizations seeing 20%+ reduction in support tickets and 70% time savings in content creation, we're rapidly scaling our operations and looking for talented individuals eager to transform how knowledge is consumed and shared.

The Ideal "Guidder" is like the videos we create - clear, impactful, and focused on delivering value. We blend a startup environment with sports team principles - strategic in planning, collaborative in execution, and obsessed with customer wins. We value doers who listen more than they talk and who show up ready to play their best game. Ready to make your mark on our roster? Go Guidde

If you are...
A senior and autonomous PMM ready to build and fully own the function. A master at content creation that drives sales, and a strategic executor who manages market launches independently, this is your role

What Will You Do?

• Define the product's value proposition, positioning, and core messaging across all channels.
• You will lead GTM strategies and execution for new products and features, ensuring full organizational alignment from concept through launch.
• Own Content Marketing by creating all product content, including sales collateral, website copy, and detailed competitor comparisons.
• Partner with the Marketing team to develop messaging and strategy for email marketing campaigns.
• Plan and execute all product-focused virtual events, specifically webinars, aimed at boosting sales and increasing company exposure.
• Manage and optimize the company's standing on product review sites and industry directories to improve organic positioning.
• Conduct competitive and market research to inform strategy and messaging.
• Act as the independent link between Product, Sales, and Marketing to manage launch timelines.

What You'll Need to Thrive

• 5+ years PMM experience with proven ability to fully own the function autonomously.
• Track record of successfully leading significant GTM strategies from concept to launch.
• Proven excellence in product content creation and leading webinars/events.
• Ability to operate independently: define priorities and manage projects with minimal oversight.
• Strong skills in influencing Product and Sales teams and managing external freelancers.
• Flawless professional written and verbal English - mandatory

Your journey with Guidde

• Leave Your Mark:
  Contribute meaningfully to our growth story.
• Work Your Way (Hybrid):
  Enjoy a flexible work arrangement based in Tel Aviv/NYC.
• Innovate Together:
  Be part of a collaborative and forward-thinking team.
• Fuel Your Growth:
  Access opportunities for professional development and advancement.
• Your Value Matters
  : Receive a competitive compensation and benefits package.

We hire talented and passionate people from a variety of backgrounds because we want our global employee base to represent the wide diversity of our customers. If you're excited about a role but your past experience doesn't align perfectly with every bullet point listed in the job description, we still encourage you to apply. If you're a builder at heart, share our company values, and are enthusiastic about making software toolmaking ubiquitous, we want to hear from you.