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Head of Content

2 weeks ago

Raanana, Central District, Israel MOBurst Full time

We're searching for a Head Of Content who lives and breathes storytelling, understands performance-driven digital content, and knows how to turn creative ideas into measurable business results. In this role, you will manage and scale a team of content creators and collaborate across strategy, creative, SEO/ASO, and paid media teams to deliver high-quality content for a wide portfolio of international clients.

You'll oversee diverse content formats, including web copy, UX content, landing pages, email marketing, and long-form articles - while incorporating AI-powered workflows and tools to boost creativity and efficiency.

Responsibilities:

  • Lead, mentor, and develop a growing team of content writers.

  • Build and own Moburst's content strategy across multiple channels and client verticals.

  • Define content standards, tone of voice, and quality guidelines.

  • Collaborate with different teams to deliver content that drives results.

  • Manage content planning, production, and delivery timelines across multiple projects.

  • Integrate advanced AI tools into content workflows to enhance ideation, research, writing, and optimization.

  • Review content for quality, accuracy, consistency, and brand alignment.

  • Present content strategies and deliverables to clients and internal stakeholders.

  • Stay on top of industry trends, emerging platforms, and evolving marketing best practices.

Requirements:

  • 5+ years of professional experience in content creation/marketing within a digital, creative, or advertising environment.

  • Proven experience managing and mentoring content teams - agency experience strongly preferred.

  • Experience working with AI writing, research, and content tools.

  • Exceptional writing, editing, and storytelling skills in English.

  • Strong understanding of digital performance metrics and SEO best practices.

  • Ability to juggle multiple projects, clients, and deadlines in a fast-paced environment.

  • Creative mindset, strategic thinking, and strong attention to detail.

  • Excellent communication skills and excellent presentation skills.