Product Evangelist
3 days ago
We are currently partnering with a dynamic Series A tech company revolutionizing. We're expanding our marketing team and seeking a creative storyteller to amplify our product's impact in the market. If you're passionate about transforming complex ideas into compelling narratives that drive real results, join us in shaping the future of our brand.
We're looking for a
Product Marketing Specialis
t based in Israel to bridge the gap between our innovative product and the market. You don't need a cybersecurity background. This is about your ability to craft narratives that resonate, build excitement, and fuel growth. You'll collaborate closely with Product, Sales, and Demand Generation teams to turn technical depth into market-leading stories, use cases, and campaigns that generate pull and accelerate adoption
.This role is ideal for a strategic thinker with a knack for external representation, who thrives in a fast-paced environment and can influence messaging at every level
.
Key Responsibiliti
- esCraft Compelling Narrative
s: Dive deep into product features and translate them into engaging storytelling, customer use cases, and targeted campaigns that create genuine market deman - d.External Representatio
n: Serve as a product ambassador at industry events, webinars, and media engagements, positioning our solutions as must-haves for our audienc - e.Shape Messagin
g: Collaborate with cross-functional teams to refine and evolve product messaging, ensuring consistency and impact across all channel - s.Drive Adoptio
n: Partner with Product, Sales, and Demand Gen to develop go-to-market strategies, launch materials, and enablement tools that boost customer acquisition and retentio - n.Market Insight
s: Analyze customer feedback, competitive landscapes, and trends to inform storytelling and campaign strategie - s.Content Creatio
n: Develop high-impact assets like case studies, whitepapers, demos, and social content tailored to our buyer's journe
y.
What We're Looking F
- or:Locati
on: Must be based in Israel (no relocation suppor - t).Experien
ce: 3+ years in product marketing, content marketing, or a related field—cybersecurity experience is a plus but not required. We value diverse backgrounds in tech, SaaS, or B2B marketi - ng.Skills: Exceptio
nal storytelling and writing skills; ability to simplify complex tech into relatable, persuasive narrativ - es.Proven track record in creating use cases, campaigns, and content that drive leads and conversio
- ns.Comfortable representing products externally (e.g., speaking, networkin
- g).Strong collaboration mindset—experience working with Product, Sales, and Demand Gen tea
- ms.Minds
et: Creative problem-solver with a data-driven approach. You're proactive, adaptable, and excited about building something from the ground - up.Tools/Te
ch: Familiarity with marketing tools like HubSpot, Marketo, or similar; basic analytics (Google Analytics, Mixpane
l).
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