Brand Manager – iHerb
10 hours ago
Location: Remote (Israel) Working Hours: 8:00 AM – 5:00 PM EST / 10:00 AM – 19:00 ILS to align with iHerb teams and local partners. About Humanz: Humanz is a leading startup in the creator economy space. We are transforming how brands and influencers collaborate globally using proprietary technology and AI solutions. Position Overview: We are looking for a proactive Brand Manager to lead all marketing, campaign, and partnership activities for iHerb in the Israeli market. This role involves managing the brand's local strategy, executing influencer campaigns, monitoring performance, and coordinating with cross -functional teams to strengthen iHerb's presence and drive growth. Key Responsibilities: ● Brand Strategy & Campaign Execution ○ Develop and implement the local brand strategy for iHerb in Israel. ○ Manage influencer campaigns from planning to execution, ensuring alignment with brand goals and maximizing ROI. ○ Collaborate with internal teams, agencies, and influencers to ensure smooth campaign delivery. ● Community & Partnership Management ○ Identify relevant online communities (Facebook, Telegram, Instagram) and propose collaboration opportunities. ○ Build relationships with key influencers and community managers to expand brand reach. ● Performance Tracking & Reporting ○ Monitor campaign and brand performance using analytics tools. ○ Prepare regular reports with actionable insights and recommendations for optimization. ● Market Research & Insights ○ Track competitor activity, market trends, and local consumer behavior. ○ Use insights to inform creative and strategic decisions for campaigns and partnerships. ● Collaboration & Communication ○ Work closely with the iHerb team, internal Humanz teams, and external partners to ensure all campaigns and initiatives run smoothly.Requirements Qualifications & Skills: ● Bachelor's degree in Marketing, Business, Communications, or a related field. ● 3–5 years of experience in brand management, marketing. (experience with the Israeli market is a plus). ● Strong understanding of digital marketing, and community engagement. ● Analytical and data -driven mindset with creative problem -solving skills. ● Excellent communication skills in Hebrew and English. ● Strong organizational and project management skills; able to handle multiple campaigns simultaneously. ● Knowledge of social media platforms, digital advertising tools, and analytics software.
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