Growth Lead
8 hours ago
Simply's mission is to make the pursuit of creative hobbies simple and fun. Our top-grossing apps Simply Piano, Simply Guitar, Simply Sing, and Simply Draw put us on the fast track to building the world's largest global consumer subscription service that's revolutionizing how we spend our time at home. With over a million monthly downloads and hundreds of thousands of daily learners around the world, we're reinventing the way we spend our time at home.
What will you do
- Lead end-to-end strategic growth processes with a primary focus on acquiring new learners for our new efforts and products.
- Define key performance indicator (KPI) metrics and derive actionable insights through data analysis and research.
- Manage and execute large-scale campaigns across various online advertising platforms.
- Develop an analytical approach to influence strategic decision-making, leveraging data analysis, forecasting models, and measurement metrics.
- Lead the development and execution of a holistic growth strategy encompassing various user traffic streams.
- Collaborate cross-functionally with marketing, engineering, and design teams to implement and optimize growth strategies.
- Analyze user behavior data, monitor market trends, and assess the competitive landscape to identify growth opportunities and revenue-generation strategies.
- Establish an end-to-end experimentation process, including hypothesis formulation, test design, KPI selection, test execution, results measurement, and recommendations.
What you've done
- Strong data-driven mindset and the ability to make informed decisions with a keen business sense.
- Minimum of 2+ years experience in a Growth/Acquisition role with a proven track record of top performance.
- Excellent prioritization and independent work skills, with a proactive attitude towards problem-solving.
- Self-driven generalist with a "get things done" mentality.
- Bachelor's degree in a quantitative field.
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