Performance Marketing Manager

1 week ago

Petah Tikva Center District, Israel Cover Full time ₪90,000 - ₪120,000 per year

About the job

We're looking for a
Performance Marketing Manager
to lead and execute our hands-on digital acquisition efforts across both B2C and B2B audiences. This is a highly visible, execution-driven role, reporting directly to the
Head of Marketing
. You'll be responsible for building, managing, and optimizing performance campaigns that drive measurable results — primarily in the Israeli market, with an increasing focus on global expansion.

What you'll do

  • Hands-on campaign management
    : Own, execute, and optimize performance marketing strategies across Facebook Ads, Google Ads, LinkedIn, and other paid channels.
  • Multi-channel acquisition
    : Plan, execute, and scale cross-channel campaigns to drive high-quality leads and conversions across B2C and B2B funnels.
  • Analytics and tracking
    : Implement and manage pixels, conversion tracking, and event-based measurement (Google Tag Manager, GA4).
  • Data-driven optimization
    : Analyze performance across channels and funnels, turning insights into actionable optimizations to maximize ROI.
  • Creative collaboration
    : Work with content, product, and design teams to develop high-performing creatives and landing pages.
  • Channel innovation
    : Research, test, and evaluate new channels and tactics to expand reach, including global market initiatives.

What we're looking for

  • 4+ years
    of hands-on experience in digital marketing / demand generation with a strong focus on performance and measurable lead acquisition.
  • Proven success managing campaigns across Facebook Ads, Google Ads, and (preferably) LinkedIn Ads.
  • Proficiency with analytics tools (Google Tag Manager, GA4, etc.) and a deep understanding of full-funnel performance metrics.
  • Strong analytical mindset with the ability to translate data into strategic decisions.
  • Experience in the Israeli market (advantage) and ability to scale campaigns globally.
  • Comfortable working in a fast-paced environment and managing multiple priorities.

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