PPC / Data Analysts

2 days ago

Ramat Gan, Tel Aviv, Israel Kinetic Digital by Prime Online Ltd. Full time ₪60,000 - ₪120,000 per year

Kinetic Digital is looking for an experienced Digital Marketing Analyst to support our PPC and social media teams, with a focus on Google Ads and Facebook campaign analysis. The role includes working closely with our Manila-based marketing team, analyzing performance, solving problems, and contributing to the overall performance of the team.

Responsibilities

  • Build and maintain reports and dashboards to empower data-driven decisions.
  • Detect anomalies and performance issues early and investigate root causes.
  • Analyze test results performed by the marketing team.
  • Identify trends in customer behavior, segmentation, and campaign profitability.
  • Provide clear, actionable insights to optimize campaigns and improve ROI.
  • Utilize our BI tools in order to provide informed recommendations to the team.
  • Detect opportunities for improving efficiency in reporting and analysis

Requirements

  • Bachelor's degree in Marketing, Advertising, Business, or related field.
  • 2+ years experience in digital marketing analytics or PPC analysis.
  • High-level SQL and Excel skills, comfortable working with large datasets.
  • Strong analytical mindset with the ability to translate data into insights.
  • Proficiency with Google Analytics and BI tools (Tableau / Power BI).
  • Excellent communication skills in English, able to communicate complex thoughts in a clear way.
  • Independent, detail-oriented, and a great team player.
  • Solid understanding of PPC and social media marketing; campaign management experience is a plus.
  • Good understanding of PPC and social media marketing. Previous experience managing campaigns is a big plus.
  • Experience in the casino or iGaming industry is a plus.

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