Ad Operations Manager
2 days ago
Job Description:
We are seeking a highly skilled and technically oriented CTV Video Ad Operations Manager to lead the integration and onboarding of CTV video activities. The ideal candidate will have in-depth knowledge of CTV video ad technologies, including VAST and open RTB integrations, and will be proficient in troubleshooting various CTV video-related issues.
Key Responsibilities:
● Lead the integration and onboarding processes for all CTV video activities across multiple platforms with our CTV Video Ad Server.
● Implement and manage VAST, open RTB and Prebid integrations, ensuring compatibility and functionality.
● Troubleshoot non-functional integrations, including setting parameters and macros, reviewing real-time requests and responses logs, and validating data.
● Proactively monitor and analyze data metrics to identify optimization opportunities and achieve Key Performance Indicators (KPIs).
● Regularly communicate with existing Demand partners to understand inventory demands and market trends, strategically planning to maximize overall revenue.
● Maintain a strong understanding of industry protocols and standards in the CTV video field.
● Optimize and to enhance ad performance and collaboration efforts.
Requirements
Required Skills and Experience:
● Proven experience in CTV video ad operations, specifically with VAST integration.
● Strong technical knowledge of CTV video ad protocols and standards.
● Expertise in troubleshooting CTV video ad tags and related issues.
● Familiarity with multiple CTV video DSP and SSP platforms, their demand types, and integration constraints.
● Proficiency in optimizing and
● Experience with site retargeting and conversion pixel implementation.
● Excellent problem-solving skills and attention to detail.
● Ability to work efficiently under pressure and meet tight deadlines.
Preferred Skills and Experience:
● Experience with Prebid header-bidding and open RTB.
● Understanding of ad verification tools such as Human, Pixalate and DoubleVerify.
● Familiarity with other CTV video ad standards and protocols such as VPAID, VMAP, and MRAID.
- ● Knowledge of platforms like Google Ad Manager, FreeWheel, Pubmatic, Magnite and Xandr.
 
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