Head of Product Marketing

10 hours ago

Israel OX Security Full time ₪120,000 - ₪180,000 per year

We're looking for a strategic and creative Head of Product Marketing to lead the go-to-market success of our products and shape how the world understands what we build. You'll own product launches end-to-end, from positioning and messaging to enablement and adoption - and translate innovation into stories that resonate across customers, analysts, and the market.

This role is ideal for a marketer who thrives at the intersection of product, sales, and customer insight - someone who can turn complex capabilities into clear, differentiated narratives that drive understanding, excitement, and demand. You'll be both a storyteller and a strategist, ensuring every feature, launch, and campaign connects back to our vision and value.

What You'll Be Doing

  • Lead the Product Marketing function end-to-end: Oversee all aspects of product marketing - from strategy, positioning, and narrative development to launch execution, enablement, and measurement, ensuring tight alignment between product, market, and customer impact.
  • Own product launches: Plan and execute go-to-market strategies for new products and features - including launch briefs, enablement, messaging, and more
  • Develop compelling positioning & messaging: Craft clear, differentiated narratives that communicate value across personas and segments
  • Partner with Product: Stay close to the roadmap and influence development based on customer feedback and market insights
  • Enable Sales & CS: Create pitch decks, battle cards, one-pagers, and internal training materials
  • Lead customer and market research: Understand target users, buyers, and competitors to inform everything you do
  • Collaborate cross-functionally: Work across Product, Design, Sales, and Comms to ensure consistency and impact

What We're Looking For

  • 5+ years of experience in product marketing, preferably in B2B SaaS or cybersecurity
  • Proven experience owning or leading the product marketing function end-to-end
  • A strong portfolio of successful product launches and messaging work
  • Exceptional communication skills - written, verbal, and visual
  • A knack for simplifying technical concepts into clear customer value
  • High ownership and ability to juggle multiple launches at once
  • Familiarity with security personas, developer tools, or infrastructure

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