
Social Media Manager team leader
1 week ago
We are afast-growing social gaming lab, creating immersive, high-retention gaming experiences for players .
We're passionate about building strong communities and delivering entertainment that keeps players coming back. We're now looking for a
Social Team Lead
to spearhead our social presence and community engagement strategy.
As Social Team Lead, you'll be responsible for shaping our social media voice, leading creative campaigns, and managing a small, high-performing team to grow and engage our player community.
- Own and execute the overall
social media and communit strategy
across platforms (Facebook, Instagram, X, Reddit, and more). - Develop and manage the
monthly and weekly content calendar
, ensuring alignment with game launches, events, and promotional goals. - Lead and mentor a team of social media specialists and content creators.
- Develop engaging creative concepts for campaigns, promotions, and new feature announcements to boost player engagement and brand loyalty.
- Oversee copywriting for social media posts, in-game messages, and community announcements.
Collaborate cross-functionally with the design, monetization, product, and operations teams to ensure unified messaging and asset quality.
4+ years experience managing social media in the gaming, entertainment, or digital content space.
- Native-level English communication – written and verbal.
- Strong understanding of American digital culture and player psychology.
- Excellent copywriting and storytelling skills tailored for community engagement.
- High attention to detail and ability to balance creative quality with fast execution.
- Experience working closely with design and content teams.
- Background in gaming or social casino content – a strong advantage.
- Experience in a startup or fast-paced environment – a plus.
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