App User Acquisition Manager

2 weeks ago

Ramat Gan, Tel Aviv, Israel InspHire Full time

A global service company is looking for a User Acquisition Manager to join its media team in a full-time position.

As User Acquisition Manager, you will plan, manage, and optimize successful App campaigns in Google Ads (UAC campaigns & social App campaigns), provide results analysis, reporting and recommendations on a daily, weekly, and monthly basis. Test and experiment with new online marketing strategies and tactics.

PPC in Google Search, SEM, social media, etc.

Responsibilities

· Manage campaigns on mobile ad networks [UAC/ campaigns]

· Planning, executing, and reporting UAC campaigns in Google for multiple Brands.

· Improve conversions by A/B testing ad sets and creatives    

· Identify new opportunities - online marketing strategies and tactics

· Cooperate with Content and Design teams to build innovative creatives

Qualifications

· years' experience in mobile user acquisition and ad buying analysis

· Hands-on experience managing campaigns on at least one or two of the following platforms: Google Search/ Google Display Network, Facebook, Instagram, Twitter.

· Experience working with third-party analytics like - Apps-Flyer etc

· Experience managing campaigns for mobile apps – advantage

· Profound knowledge of MS-Office Products (Excel in particular)

· Excellent written and verbal communication skills in English – mandatory

· Additional languages – a great advantage

· Highly self-motivated

· Strong analytical and problem-solving skills

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