Digital Marketing Coordinator

2 weeks ago

Herzliya, Tel Aviv, Israel Cognyte Full time

Today's world is crime-riddled. Criminals are everywhere, invisible, virtual and sophisticated. Traditional ways to prevent and investigate crime and terror are no longer enough… 

Technology is changing incredibly fast. The criminals know it, and they are taking advantage. We know it too.  

For 30 years, the incredible minds at Cognyte around the world have worked closely together and put their expertise to work, to keep up with constantly evolving technological and criminal trends, and help make the world a safer place with leading investigative analytics software solutions. 

We are defined by our dedication to doing good and this translates to business success, meaningful work, friendships, a can-do attitude, and deep curiosity.

Join Cognyte's Marketing team as an ABM Research & Marketing Support Specialist, where you'll gain hands-on experience in account-based marketing while supporting enterprise and government client outreach. This part-time position offers mentorship and real-world exposure to B2G marketing operations.

As a Cognyter you will:

  • Research target accounts and maintain ABM lists in HubSpot/CRM systems
  • Track basic engagement signals (website visits, email activity) to identify active accounts
  • Prepare account activity summaries to support sales outreach
  • Assist with digital campaign setup across LinkedIn and Google Ads platforms
  • Support campaign tracking and coordination
  • Monitor campaign performance and highlight key insights weekly
  • Coordinate tasks with Marketing and SDR teams

What You'll Learn

  • Real-world ABM strategy and execution
  • CRM and marketing automation systems
  • Campaign management and performance analysis
  • Understanding of the marketing funnel and customer journeys
  • Exposure to international enterprise and government marketing

For that mission you'll need:

Essential:

  • Current student/ graduate in Marketing, Communications, Business, or related field
  • Strong Excel skills (pivot tables, VLOOKUPs)
  • Excellent English communication and organization skills
  • Understanding of Marketing Technologies and CRM's

Preferred:

  • Hands-on or coursework exposure to digital marketing
  • Basic familiarity with HubSpot/CRM systems

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