Head of Marketing

1 day ago

Tel Aviv, Tel Aviv, Israel Ovalix Full time ₪120,000 - ₪180,000 per year

Company Description

Ovalix is a TLV-based cybersecurity startup founded by two experienced entrepreneurs. We are building groundbreaking technology to secure the rapidly evolving AI ecosystem. Our mission is to redefine how organizations protect their AI applications, and we're looking for talented, driven individuals to join our core team. Join us in shaping the future of cybersecurity at the intersection of AI, innovation, and trust.

Job Description

As Head of Marketing at Ovalix, you'll own the company's marketing strategy, brand positioning, and demand generation efforts end-to-end. You'll be responsible for telling Ovalix's story to the world - building our category, creating a strong market presence, and fueling pipeline growth. This is a strategic and hands-on role, ideal for a marketing leader who can build from scratch: crafting the strategy while executing campaigns, defining brand identity, and hiring and leading a growing marketing team.

Key Responsibilities

  • Develop and execute the overall marketing strategy, aligning brand, demand generation, and sales objectives
  • Define and drive Ovalix's brand positioning and category leadership in AI security
  • Build awareness and pipeline through multi-channel campaigns, content, PR, and cybersecurity events
  • Partner with Product Marketing and Sales to create impactful go-to-market programs and launch new features and products
  • Create high-impact marketing assets - product pages, whitepapers, videos, sales decks, and customer stories.
  • Lead the creation of compelling marketing assets - from web content and videos to case studies and webinars
  • Manage paid and organic channels to optimize lead quality and conversion rates
  • Build relationships with analysts, media, and industry partners to expand reach and credibility
  • Grow and mentor a small, high-performing marketing team

Requirements

  • 6+ years of experience in B2B marketing within cybersecurity or enterprise software, including leadership roles.
  • Proven success in building and executing go-to-market strategies for emerging technologies (AI, security, SaaS).
  • Experience marketing to technical and executive audiences in the North American market.
  • Strong background in demand generation, brand building, and content-driven growth.
  • Ability to translate complex technical concepts into compelling, accessible messaging.
  • Hands-on execution mindset - able to operate strategically and tactically in a startup environment.
  • Excellent communication, storytelling, and leadership skills.
  • Native or near-native English proficiency.

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