Influencer & Performance Marketing Manager
2 weeks ago
About Seller Snap
Seller Snap is a data-driven repricing and analytics platform that helps e-commerce sellers and marketplaces such as Amazon and Walmart operate at scale. We work with brands, wholesalers, and agencies to optimize pricing algorithmically, using best-in-class technology and real-time marketplace data. Our platform enables sellers to stay competitive, protect margins, and make smarter pricing decisions across complex, fast-moving marketplaces.
About the Role
The Influencer & Performance Marketing Manager will own Seller Snap's paid influencer efforts, with a primary focus on driving qualified leads. This role is responsible for building the strategy, systems, and execution framework required to scale influencer marketing as a predictable growth channel. The role combines strategic planning, relationship management, paid media fluency, and hands-on execution.
Responsibilities
- Build Seller Snap's paid influencer marketing strategy end-to-end, with a clear focus on lead generation.
- Build pipelines and workflows to attract, retain, and engage relevant influencers.
- Maintain a steady flow of UGC and whitelisted content aligned with campaign objectives.
- Source influencers and partners, establish relationships, and negotiate commercial agreements.
- Build and maintain relationships with influencers and partners, providing ongoing resources to optimize their performance.
- Own the growth experimentation backlog: identify opportunities, prioritize tests, define success metrics, and ensure high-quality execution of content and campaigns.
- Stay ahead of the market by monitoring industry trends, competitor activity, and emerging opportunities to refine strategy and identify new partners.
Requirements
- Minimum of 3 years of proven work experience in partnership management or influencer marketing in B2B, B2SME, or eCommerce environments.
- Very comfortable working with Meta Business Manager and TikTok Ads Manager.
- Experience allocating budget and optimizing ad spend across social platforms.
- Demonstrated success in building and managing high-value partnerships and influencer campaigns.
- Exceptional negotiation skills with a history of securing advantageous agreements.
- Ability to track and measure the success of influencer campaigns.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Creative thinker with the ability to provide strategic direction to influencers while adhering to brand guidelines.
- Proven ability to develop and execute strategic partnership plans aligned with company goals.
- English at a native or near-native level
Nice to Have
- Background working with YouTube influencers.
- Experience in the Amazon seller or marketplace ecosystem.
- Familiarity with SEO and on-page or content optimization best practices.
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