Product Marketing Manager

1 week ago

Herzliya, Tel Aviv, Israel Papaya Global Full time

Papaya Global is a rapidly growing, award-winning B2B tech unicorn on a mission to revolutionize the payroll and payments industry. Backed by over $400M from top-tier investors, our platform enables companies to hire, manage, and pay their global workforce across 160+ countries — seamlessly and compliantly. 

We're looking for an action-oriented Product Marketing Manager who is excited to join a fast-growing company with a disruptive product and global impact. You'll be part of our high-performing Product Marketing team, playing a key role in shaping our go-to-market strategy, product launches, and messaging — with a strong emphasis on content creation and storytelling. 

This role is ideal for someone who loves translating complex products into clear, compelling narratives and enjoys owning content end-to-end, from strategy to execution. 

What you'll do: 

  • Own and execute key elements of Papaya's product marketing and GTM strategy. 
  • Develop clear, persona-based messaging that communicates our value proposition and differentiates Papaya in the market. 
  • Lead product launches end-to-end, including positioning, messaging, and launch assets. 
  • Create high-quality written content across multiple formats, including: 
  • Website and landing page copy 
  • Product and solution pages 
  • Sales enablement materials (pitch decks, one-pagers, battlecards) 
  • Product guides, blogs, and thought leadership content 
  • Manage and continuously optimize website and support site content to ensure accuracy, consistency, and alignment with the latest messaging. 
  • Create and script product guide videos that clearly demonstrate product capabilities and customer value. 
  • Collaborate closely with Product, Sales, Customer Success, and Marketing teams to ensure consistent messaging across all touchpoints. 
  • Support digital campaigns, events, and other GTM initiatives with strong messaging and content. 
Requirements
  • 3+ years of experience in Product Marketing, Product, FinTech, or a similar role. 
  • Strong content writing and storytelling skills, with the ability to simplify complex topics. 
  • Proven experience with persona-based messaging and positioning. 
  • Proven ability to leverage AI tools to enhance product marketing workflows, including content creation, video production, research, and messaging optimization. 
  • Familiarity with HCM, Payroll, Payments, or related B2B SaaS domains- big plus 
  • Excellent communication and collaboration skills, with the ability to work cross-functionally. 
  • High attention to detail and quality, paired with a hands-on, execution-focused mindset. 
  • Confidence presenting ideas, messaging, and content to internal stakeholders. 
  • Native English 
Nice to have
null

  • Product Marketing Manager

    2 weeks ago

    Herzliya, Tel Aviv, Israel Cognyte Full time

    Today's world is crime-riddled. Criminals are everywhere, invisible, virtual, and sophisticated. Traditional ways to prevent and investigate crime and terror are no longer enough… Technology is changing incredibly fast. The criminals know it, and they are taking advantage. We know it too.  For nearly 30 years, the incredible minds at Cognyte around the...

  • Product Marketing Manager

    2 weeks ago

    Herzliya, Tel Aviv, Israel Cognyte Full time

    Today's world is crime-riddled. Criminals are everywhere, invisible, virtual, and sophisticated. Traditional ways to prevent and investigate crime and terror are no longer enough… Technology is changing incredibly fast. The criminals know it, and they are taking advantage. We know it too.  For nearly 30 years, the incredible minds at Cognyte around the...

  • Product Marketing Manager

    1 week ago

    Herzliya, Tel Aviv, Israel Papaya Global Full time

    Papaya Global is a rapidly growing, award-winning B2B tech unicorn on a mission to revolutionize the payroll and payments industry. Backed by over $400M from top-tier investors, our platform enables companies to hire, manage, and pay their global workforce across 160+ countries — seamlessly and compliantly.We're looking for anaction-oriented Product...

  • Marketing Manager – Secure Products

    2 days ago

    Herzliya, Tel Aviv, Israel Winbond Israel Full time

    Lead and execute the US marketing and promotion strategy for Secure Flash and related security products.Identify customer needs, drive demand generation, and support acquisition of new customers.Develop and implement go-to-market plans, marketing campaigns, and promotional activities.Conduct market research, forecasts, and competitive analysis to support...

  • Senior Product Marketing Manager

    2 weeks ago

    Herzliya, Tel Aviv, Israel Ship4wd Full time

    Hybrid | Reports to CMO | Strategic + Hands-OnShip4wdis redefining how SMBs trade globally.As a digital-first freight forwarder powered by ZIM, we equip small and medium-sized businesses with the tools, transparency, and confidence to move goods worldwide, turning global logistics from a barrier into a competitive advantage.We're looking for aSenior Product...

  • Senior Product Marketing Manager

    15 hours ago

    Herzliya, Tel Aviv, Israel Ship4wd Full time

    Ship4wdis redefining how SMBs trade globally.As a digital-first freight forwarder powered by ZIM, we equip small and medium-sized businesses with the tools, transparency, and confidence to move goods worldwide, turning global logistics from a barrier into a competitive advantage. And now, we're expanding our platform to help SMBs source products directly...

  • Product Marketing Director

    2 weeks ago

    Herzliya, Tel Aviv, Israel vHive Full time

    As we continue to grow, we are seeking a dynamic and experienced Product Marketing Director to join our talented Marketing team. You will play a pivotal role in developing and executing strategic marketing plans to drive the success of our product. You will be responsible for understanding market trends, identifying customer needs, and collaborating with...

  • Marketing - Product Manager (Ad tech) - Temporary

    2 weeks ago

    Herzliya, Tel Aviv, Israel Playtika Full time

    Join us at Playtika (NASDAQ: PLTK), where we're driven by the belief life needs play. We're on a mission to deliver infinite ways to play using cutting-edge technologies like AI and machine learning to craft immersive experiences that connect, inspire and entertain millions of players worldwide.From our start as a small mobile games company founded in Israel...

  • Product Manager

    2 weeks ago

    Herzliya, Tel Aviv, Israel FINONEX Full time

    About the role:We're looking for a talented Product Manager to join our team in our Herzliya, Israel office.Our work model is hybrid, combining remote and on-site work, offering flexibility and a dynamic work environment.As a Product Manager you will drive innovation in our fintech trading platform.You'll work with cross-functional teams to shape the future...

  • Product Manager

    6 days ago

    Herzliya, Tel Aviv, Israel Upstream Security Full time

    Upstream is developing the next generation of AI-powered quality and cybersecurity platform for the Automotive industry. Upstream products protect millions of vehicles worldwide and help customers leverage their connected vehicle data to improve cyber resilience, safety, customer satisfaction and increase brand loyalty.Upstream is looking for an experienced...