Digital Marketing Manager

2 weeks ago

Tel Aviv, Tel Aviv, Israel Quala Group Full time ₪120,000 - ₪180,000 per year

Company Description

At Quala Group, we design and deliver organizational experiences - both virtual and in-person - built on creativity, design, and gamification. We combine organizational development, marketing, and design to create tailored and innovative solutions for our clients.

Role Description

We are looking for a
Digital Marketing Manager
to join our marketing team and serve as the right hand of our CMO. This is an exciting opportunity to be part of a fast-growing company, bridging both
data and creativity
. The role combines digital performance, social media, brand building, and event marketing - making it ideal for someone with sharp analytical skills and a passion for storytelling. It's a chance to make a true impact, shape three growing brands, and be at the heart of a company that thrives on creativity, play, and innovation.

Responsibilities

SEM & SEO

  • Manage external vendors (paid campaigns and SEO).
  • Analyze performance reports, extract insights, and present clear dashboards.
  • Monitor website health, technical SEO, and digital assets.

Websites & Digital Assets

  • Manage the company's commercial website and landing pages (WordPress).
  • Update texts, visuals, and ensure smooth user experience.

Social Media & Creative

  • End-to-end content creation: ideation, filming, editing, captions, music, platform adaptation.
  • Lead strategic campaigns across multiple social channels.

Brand & Storytelling

  • Support the brand building of Quala and its two sub-brands (Questair, Qualoft).
  • Translate values and experiences into emotional, memorable brand stories.

Event & Field Marketing

  • Support the marketing of Quala's flagship annual meetup and other client events.
  • Content, branding, and promotion for conferences and special activations.

Innovation

  • Experiment and be part of the leading team of innovations and AI implementation.
  • Bring forward creative, trend-driven ideas.

Operations & Coordination

  • Work closely with the CMO: meeting summaries, task follow-up, coordination of timelines, and ensuring everything runs smoothly.

Qualifications

  • Proven experience in digital marketing, SEM/SEO campaign management.
  • Strong analytical skills - ability to turn data into actionable insights.
  • Hands-on knowledge of digital tools (Google Ads, Meta, WordPress, Analytics).
  • Experience creating social media content (video, editing, copywriting).
  • Excellent written and verbal communication skills.
  • Strong organizational and multitasking skills.
  • Strategic mindset with the ability to dive into execution when needed.
  • Self-driven, proactive, and eager to learn.
  • Positive energy, creativity, and ability to thrive in a dynamic environment.
  • Advantage: experience in event marketing, PR, or working with fast-growing brands.

Why join us

  • A role that combines
    data & creativity, strategy & execution
    .
  • Opportunity to grow within Quala's marketing department and shape three unique brands.
  • Potential for international travel as part of our global activity.
  • Be part of a fast-growing company with a unique DNA: positivity, playfulness, and innovation.
  • A chance to see big ideas come to life – and be the one making it happen.

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