
Marketing Creative Manager
7 days ago
Join us at Playtika (NASDAQ: PLTK), where we're driven by the belief life needs play. We're on a mission to deliver infinite ways to play using cutting-edge technologies like AI and machine learning to craft immersive experiences that connect, inspire and entertain millions of players worldwide.
From our start as a small mobile games company founded in Israel to our current position as a publicly traded company and industry leader, we continue to be a dominant force in interactive entertainment. With a diverse portfolio of award-winning, category-leading Casual and Social Casino-themed games, including nine of the top 100 highest-grossing mobile games in the US, we're setting the standard for excellence.
Our success story is co-authored by a dynamic team of storytellers, strategists, creators and data scientists who thrive on innovation. We are home of the best, advancing an inclusive culture that embraces our core values and reflects our agile DNA.
With a strong financial foundation, disciplined operations, unwavering player-focused approach and relentless can-do spirit, we're well-positioned for sustained growth. If you're ready to join the driving force behind the evolution of interactive entertainment, we invite you to come play with us.
Responsibilities:- Main goal: Create, design and manage marketing creative campaigns and activities across multiple channels and platforms based on marketing needs.
- Performance – Being updated on the results in real-time and optimize the work accordingly
- Design creative assets according to marketing needs. (banners / posts / inapps / etc...)
- Big scale campaigns – Creating conceptual and holistic 360 campaigns – from Strategy brief, to concept, creative ideas and production and execution
- Work closely with the creative teams to increase alignment in massaging and tone and style
- Ongoing collaboration the studio's departments, sharing knowledge (both ways), delivering the game's activities and messages in marketing activity
- Guide and monitor the design and animation team
- Work with third party creators, such as agencies, writers, producers, directors, designers and more
- Explore and collaborate with new sources and partners using innovative tools
- Being up to date with marketing and social media trends
- 3+ years of experience as an Art Director/Creative within marketing in gaming company, performance industry or advertising agency.
- Proven track record in solving business problems with creative solutions. Proven experience owning ideas from inception to launch.
- Strong creative conceptual and brand strategy background, high level of Art direction and visual storytelling.
- Solid experience creating multi-channel campaigns from top of funnel through direct response creative.
- Digital mind-set, driven by data, deep understanding of performance marketing, craft for mobile and Integrated campaign experience.
- Able to handle multiple, cross-department creative requests simultaneously to prioritize and meet deadlines.
- Excellent organizational and social skills. experience in presenting ideas and getting buy-in from senior level.
- High level of written and spoken English
- Portfolio should feature web-based marketing campaigns and designs for well-known brands
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
If you feel the above describes you perfectly - Apply now
Employee at Playtika? Click here
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