User Acquisition Manager

2 weeks ago

Herzliya, Tel Aviv, Israel FireArc Technologies .LTD Full time ₪90,000 - ₪120,000 per year

About The Position

At
FireArc
, we are passionate about developing and continually optimizing innovative B2C software products and services. Our incredibly talented and energetic
Performance Marketing Team
is expanding, and we're searching for a skilled and data-driven
User Acquisition Manager
to help us scale to new heights.

If you thrive in a fast-paced, dynamic environment and have a proven track record of success in user acquisition, we'd love to hear from you

About the Role

Take ownership of large-scale performance campaigns across platforms, collaborating with creative, product, and data teams to develop impactful strategies and drive growth. This is your chance to shape our marketing efforts while working with talented, friendly professionals in a vibrant work environment.

What You'll Do:

  • Plan, execute, and optimize
    global performance campaigns
    to drive user growth across multiple products.
  • Initiate new activities on various
    advertising platforms
    (E.g, social, native)
  • Work with external vendors
  • managed / self-serve DSP's and adnetworks
  • Serve as the main focal point for new
    growth opportunities
    in the marketing team
  • Conduct in-depth
    market research
    to identify target audiences, optimize creatives, and uncover opportunities for new product types.
  • Design and run A/B tests
    , analyze performance metrics, and refine strategies to improve results.
  • Stay ahead of market trends,
    emerging technologies
    , and industry best practices to implement cutting-edge acquisition strategies.
  • Collaborate with
    cross-functional teams
    (creative, product, data) to align marketing efforts with product goals and user needs.

Requirements

  • 2+ years of experience
    in user acquisition/media buying/account management - managing campaigns for
    global companies.
  • Hands-on expertise with
    Facebook, Taboola,
    and
    other key marketing platforms
    .
  • Experience in working with
    direct / managed media partners
    on performance KPI's.
  • Pop/push media buying
    in platforms such as: Propeller ads, Adsterra, Adcash etc.- advantage
  • Strong
    analytical skills
    with a data-driven approach to problem-solving and decision-making.
  • Proven ability to manage multiple projects and priorities in a
    fast-paced environment
    .
  • Exceptional
    communication
    and collaboration skills, with fluency in English.
  • Experience integrating with performance tracking & automation platforms (e.g., Voluum, RedTrack) is a strong plus.
  • A positive,
    solution-focused approach to challenges
    and a genuine passion for continuous growth.

Advantages

  • Experience with
    b2c subscription-based campaigns
  • advantage

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