Marketing Program Manager

1 week ago


Herzliya, Tel Aviv, Israel Cynomi Full time ₪120,000 - ₪180,000 per year

As a Marketing Program Manager at Cynomi, you will be the driving force behind our marketing team. In this role, you'll take projects from idea to launch, keep our Asana system running smoothly, and own the website end-to-end. You'll also bring AI-powered tools and automations into our daily work, helping the team move faster and smarter.

This is a hands-on role where you'll turn moving parts into clear plans, make sure things ship on time, and keep the team aligned. Your impact will be felt across campaigns, content, and operations, as you help us scale our marketing engine to support Cynomi's growth in the cybersecurity space.

Who We Are:

Cynomi is a fast-growing, Silicon Valley VC-backed cybersecurity startup. Experiencing massive growth over the past year, our SaaS product is used by hundreds of service providers worldwide.

Operating across three continents, Cynomi is leading the vCISO (virtual Chief Information Security Officer) market category with rapidly growing demand for its AI-powered vCISO platform, which empowers service providers (MSPs and MSSPs) to provide high quality cybersecurity services to their customers.

Key Responsibilities:

  • Own projects end-to-end: lead initiatives from the initial marketing concept through planning, execution, launch and retrospective, with clear success metrics.
  • Build and maintain the marketing Gantt/roadmap: visualize dependencies, critical paths and milestones; keep quarterly/monthly plans current and communicated.
  • Lead cross-functional orchestration: align Demand Gen, Content, Field & Partner Marketing, PMM, SDRs, and vendors; enforce briefs, scopes, and timelines.
  • Own Asana: structure workflows, templates, custom fields, automations, and AI features; train the team and enforce conventions.
  • Be our AI & productivity evangelist: scout, pilot and roll out AI/automation that saves time or raises quality; evaluate tools, validate outputs, document and maintain playbooks, train the team, and track impact.
  • Manage Tools & integrations: Stand up automations between Asana, Slack, Offic365, WordPress (and HubSpot via your owner) using Zapier/Make/n8n.
  • Run website operations A→Z: full WordPress ownership: backlog, vendor coordination, content updates, QA, and publishing.
  • Report web performance: Use GA4/Looker Studio dashboards to ensure traffic, conversions, and page health; partner with your HubSpot owner for funnel views.

What We're Looking For:

  • 3+ years managing multi-channel B2B SaaS marketing projects in a high-growth company
  • Strong project management skills with excellent hygiene, including scoping, handling dependencies, managing timelines and risks, and keeping 15+ active items moving without drama
  • Proven expertise as an Asana power user, with experience in advanced reporting, rules and automations, custom fields, forms, and dashboards
  • Broad marketing management experience, with a solid understanding of goals, terminology, processes, and stakeholder dynamics, and the ability to translate strategy into executable plans
  • A close-the-loop executor who is willing to roll up sleeves and independently complete hands-on tasks to keep projects moving
  • Hands-on WordPress skills, including content updates, plugin and theme management, and basic HTML/CSS familiarity
  • AI-savvy, with demonstrable success using prompt libraries, copilots, and automation tools to improve efficiency or quality
  • Excellent written and verbal communication skills in English

Not a Must, But a Plus:

  • Cybersecurity background
  • Experience working with MSPs/MSSPs
  • Experience with low/no-code automation (Zapier, Make, n8n)
  • Familiarity with HubSpot (you'll partner with our HubSpot specialist)

Why Join Us?:

  • You'll have a real voice. Ideas are heard no matter your role or title
  • People here genuinely care. About the product, the team and each other
  • We're growing fast and it's exciting to be part of something that's clearly going places
  • You get ownership over your work, not just tasks handed down to you
  • We're hybrid for real. You get flexibility, trust and great office vibes when you come in
  • Managers are mentors. They support you and push you to grow
  • You'll learn something new every week. The team is sharp and always sharing

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