Senior E-commerce PPC Analyst

2 weeks ago

Tel Aviv, Tel Aviv, Israel Kueez Full time

Role Overview

As a Senior E-commerce PPC Analyst, you will be responsible for planning, executing, analyzing, and optimizing paid campaigns with a strong focus on driving sales and profitability for online stores. You will manage campaigns end-to-end from strategy and setup to ongoing optimization and performance analysis with a special focus on Amazon campaigns.

Key Responsibilities:

  • Plan, launch, and manage paid campaigns across multiple platforms (Meta Ads, GDN, Taboola, Outbrain, etc.)
  • Conduct audience targeting, ad group structuring, and campaign segmentation for sales optimization.
  • Optimize bids, budgets, and bidding strategies to maximize ROAS.
  • Monitor and report on KPIs such as ROAS, CPA, CTR, Conversion Rate, and overall sales performance.
  • Collaborate with content, design, and product teams to ensure ad and landing page alignment.
  • Stay up to date on platform changes, algorithms, and industry best practices.
  • Conduct competitive research and provide insights for campaign growth.

You're a Fit If You:

  • 2–4+ years of proven experience managing paid campaigns, preferably in e-commerce.
  • Extensive hands-on experience managing and scaling paid campaigns across major social platforms (e.g., Meta, Google, and TikTok).
  • Strong analytical skills with the ability to interpret complex data sets, execute meaningful tests, and translate findings into clear, performance-driven actions.
  • Solid understanding of e-commerce sales funnels and customer journeys.
  • Experience with A/B testing, CRO, and landing page optimization.
  • Ability to work independently with strong attention to detail.
  • Excellent problem-solving skills, adaptability in fast-paced environments, and a consistent track record of exceeding performance goals.
  • Strong communication skills, capable of clearly articulating strategies, insights, and results to cross-functional teams and senior management.
  • Proactive mindset, exceptional work ethic, and genuine hunger for professional growth.

Why Join Us

  • Take ownership and make a direct, measurable impact on our success.
  • Work in a highly collaborative environment with opportunities for personal and professional growth.
  • Join a dynamic team that values proactive thinking, innovation, and exceptional results.

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