cmo
1 week ago
Roseberry is an early-stage media-tech startup creating the next generation of short-form entertainment-where cinematic storytelling meets interactive, mobile-first technology.
The
Chief Marketing Officer
will own our global brand, audience growth, and monetization strategy, blending classic entertainment marketing with data-driven digital growth tactics
Key Responsibilities
Brand & Positioning
- Own and evolve the Roseberry brand across all touchpoints—app, social, partner platforms, and live events
- Craft a compelling narrative that defines Roseberry as the place "where Netflix meets YouTube"
Audience Growth & Acquisition
- Build a scalable, multi-channel growth engine across owned (app, website), earned (press, social buzz), and paid (ads, influencers) channels
- Lead performance marketing, SEO/ASO, and social campaigns across Meta, YouTube, TikTok, Instagram, and more
Monetization Strategy
- Collaborate on pricing, subscription, and ad-supported models with our Monetization Specialist
- Test and iterate on monetization strategies to drive sustainable revenue growth
Content Marketing & Launches
- Partner with the Chief Content Officer to develop go-to-market strategies for new genres and series
- Drive cross-platform launches with trailers, teasers, and interactive campaigns
Data-Driven Optimization
- Define and track key growth metrics: MAU, DAU, retention, virality, LTV/CAC
- Lead analytics and A/B testing to drive decision-making across marketing and content
Strategic Partnerships
- Develop and negotiate partnerships with creators, media outlets, telcos, and distribution platforms
- Identify and execute opportunities for branded content, sponsorships, and strategic integrations
Team Leadership
- Build and lead a high-performing marketing org: brand, growth, social, PR, and design
- Work cross-functionally with Product, Engineering, and Content to deliver seamless user experiences
What We're Looking For
- 10+ years of marketing leadership experience in entertainment, streaming, gaming, or mobile apps
- Proven track record of building and scaling a consumer brand from zero to millions of users
- Deep knowledge of short-form video platforms, social ecosystems, and growth marketing
- Highly analytical; fluent in growth KPIs, cohort analysis, and experimentation frameworks
- Strong storytelling and communication skills-you turn insights into action
- Experience leading distributed, cross-functional teams in a fast-paced environment
Why Roseberry?
We're building something bold-a new kind of entertainment for the mobile generation. If you're a builder at heart and want to shape a culture-defining brand from day one, let's talk.
-
Senior User Acquistion Manager
2 weeks ago
Tel Aviv, Tel Aviv, Israel Spaceplay Games Full time ₪90,000 - ₪120,000 per yearWe are seeking a highly motivatedSenior User Acquisition (UA) Managerto join our fast-growing Marketing team. The ideal candidate will be responsible for planning, executing, and optimizing user acquisition campaigns for our gaming portfolio across multiple channels.Key ResponsibilitiesManage, optimize, and scale user acquisition campaigns across Google,...
-
Head of Marketing
11 hours ago
Tel Aviv, Tel Aviv, Israel WOM Full time ₪90,000 - ₪120,000 per yearWe're looking for the one who will help us write the next chapter of WOM.WOM is not just another hotel. It's an idea.It was born from a dream: to turn the heart of Tel Aviv into a place of connection – between people, cultures, creativity, and hospitality.We are a young team that lives the city, runs several ventures in Tel Aviv, and is building a brand...
-
Marketing Manager
2 weeks ago
Tel Aviv, Tel Aviv, Israel GO-OUT Full time ₪60,000 - ₪80,000 per yearGO-OUT is the world's first AI-powered embedded-Finance software for Sports Teams & Music Festivals. With a presence in more than 14 countries, GO-OUT is growing fast.Now we're looking for a Marketing Managerto be the face and heart of our brandIf you live and breathe social media, love nightlife and entertainment, and know how to turn an idea into a vibe...
-
Business Development Representative
2 weeks ago
Tel Aviv, Tel Aviv, Israel Anyword Full time ₪60,000 - ₪80,000 per yearWe're on a mission to revolutionize how marketers, writers, and innovators create their marketing content.With tools like ChatGPT taking the world by storm, it's clear that the spotlight is now shining on the Generative AI space. However, its ultimate hurdle is now a self-compounding problem: with infinite options for messaging now available to all...
-
Business Development Representative
2 weeks ago
Tel Aviv, Tel Aviv, Israel Anyword Full time ₪90,000 - ₪120,000 per yearWe're on a mission to revolutionize how marketers, writers, and innovators create their marketing content.With tools like ChatGPT taking the world by storm, it's clear that the spotlight is now shining on the Generative AI space. However, its ultimate hurdle is now a self-compounding problem: with infinite options for messaging now available to all...
-
Business Development Representative
2 weeks ago
Tel Aviv, Tel Aviv, Israel ANYWORD Full time ₪120,000 - ₪240,000 per yearWe're on a mission to revolutionize how marketers, writers, and innovators create their marketing content.With tools like ChatGPT taking the world by storm, it's clear that the spotlight is now shining on the Generative AI space. However, its ultimate hurdle is now a self-compounding problem: with infinite options for messaging now available to all...
-
Sr. Director of Growth Marketing
4 days ago
Tel Aviv, Tel Aviv, Israel Guardz Full time ₪120,000 - ₪240,000 per yearEstablished in 2022, Guardz rapidly emerged as a noteworthy player in the cybersecurity sphere, securing $85M in funding and rallying a dedicated team of 100 industry professionals. Our vision is to foster a safer digital landscape for small and medium businesses across the globe. To this end, we introduced our comprehensive all-in-one Secure & Insure...
-
Tel Aviv, Tel Aviv, Israel Guardz Full time $120,000 - $200,000 per yearTel Aviv-Yafo, Tel Aviv District, IsraelEstablished in 2022, Guardz rapidly emerged as a noteworthy player in the cybersecurity sphere, securing $85M in funding and rallying a dedicated team of 100 industry professionals. Our vision is to foster a safer digital landscape for small and medium businesses across the globe. To this end, we introduced our...
-
E-Commerce - Technical - Project Manager
1 week ago
Tel Aviv, Tel Aviv, Israel no name Full time ₪120,000 - ₪360,000 per yearAn amazing SaaS global tech company based in Tel Aviv is seeking for:E-Commerce - Technical - Project ManagerAbout the company:We're a fast-growing SaaS startup (around 50 employees), with a young, dynamic, and idea-driven culture.Our platform provides advanced solutions for email marketing, newsletters, SMS campaigns, landing pages, marketing automation,...
-
Creative Strategist for Performance Marketing
12 hours ago
Tel Aviv, Tel Aviv, Israel DemandBox Full time ₪120,000 - ₪240,000 per yearAbout the JobHead of Performance Marketing (Full-Time)Demandbox is a performance-driven creative company that builds campaigns peoplefeeland click.We manage global paid campaigns for some of the top tech companies in the world, helping them scale through data, creativity, and storytelling that converts.We're looking for a Head of Performance Marketing to...