Marketing Manager

23 hours ago

Bnei Brak, Tel Aviv, Israel Guideline Full time ₪60,000 - ₪120,000 per year

About Us:

Guideline Group (traded on the Tel Aviv Stock Exchange) is a leading, well-established company in Israel, providing cutting-edge technological solutions in FinTech, Invest Tech, Legal Tech, and Business Tech (BT).

We are seeking a creative, data-driven, and business-oriented Marketing & Social media Manager to join our team. This role is dynamic and impactful, responsible for overseeing diverse marketing initiatives and driving innovative, high-performance strategies to support business growth.

Responsibilities:

  • Produce high-quality content, including digital writing (website, articles, posts), video materials, and innovative campaigns.
  • Analyze activity data, monitor performance, and generate actionable insights for continuous improvement.
  • Manage the company's social media presence, including content creation, audience engagement, and campaigns, with a deep understanding of platform dynamics and Facebook group activities.
  • Plan and execute ROI-focused marketing campaigns across leading digital platforms.
  • Oversee and manage media suppliers, ensuring alignment with marketing goals and effective campaign delivery.
  • Collaborate with internal departments to align marketing initiatives with strategic business objectives.
Requirements
  • Proven experience in marketing within the technology or finance sectors. A background in financial products is advantageous.
  • Strong creative thinking with the ability to translate business strategies into engaging marketing content and campaigns.
  • Hands-on experience in creating various content types, including digital writing, articles, social media posts, and video content.
  • Comprehensive understanding of social media management, including Facebook groups and other engagement platforms.
  • Strong analytical skills with the ability to interpret data, identify trends, and present actionable insights.
  • Solid understanding of business goals and the ability to align marketing activities accordingly.
  • knowledge of AI tools and their application in marketing activities.

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