
Behavioral Insights Domain Lead
5 days ago
Ra'anana
|
Full-time
|
On-site
Fast Corporation is seeking a Behavioral Insights Domain Lead
to join our team. This is a strategic partner role that will introduce a new layer of thinking by building a psychological framework to connect data, design, and user experience. The ideal candidate is an expert in cognitive and behavioral psychology within the fields of personalization and digital products. This role is not just about providing specific recommendations, but about adding depth to our understanding of human behavior beyond technical optimization.
What You'll Be Doing
Establish a psychological framework for A/B testing:
- Define theory-based hypotheses for product experiments, using principles from cognitive psychology, decision science, and neuropsychology.
- Formulate research questions related to cognitive biases, perception, emotions, user responses to different types of messages, and choice architecture.
- Guide product and UX teams on which variables to focus on, such as the emotional tone of a message, sense of control, cognitive load, and psychological anchors.
Guide UX through a psychological lens:
- Identify a user's emotional and cognitive states throughout their journey and define "moments of influence" where tailored messages can be introduced.
- Develop principles for creating experiences that are adapted to the user's state, for example, a message designed for an anxious user versus a decisive one.
- Recommend interface designs that improve comprehension, memory, and calls to action based on brain mechanisms.
Bring psychological depth to personalization engines:
- Translate user behavior patterns into psychological motivations, identifying what a user "subconsciously" desires (e.g., power, belonging, certainty, autonomy).
- Create "psychological personas" (not demographic) for different needs, combining behavioral metrics with applied psychology.
- Recommend personalization strategies based on what the user was experiencing when they took an action, not just what the user did.
Collaborate with cross-functional teams:
- Work with Product, UX, Data, and Data Science teams to turn psychological insights into measurable variables.
- Partner closely with analysts to draw conclusions beyond statistical significance and identify behavioral patterns with a theoretical explanation.
- Help set key performance indicators (KPIs) that are derived from psychological behavior, not just business metrics.
You'll Be a Great Fit If You Have
- A Master's or Ph.D. in Cognitive Psychology, Neuroscience, or Behavioral Economics.
- Practical experience in the fields of digital, product, UX, or user behavior analysis.
- A deep understanding of models related to decision-making, influence, emotions, incentives, and biases.
- The ability to translate complex theory into clear product recommendations.
- Bonus:
Experience leading experiments like A/B testing or behavioral research in the private sector.
Why Join Us?
- Be part of a fast-growing company with global scale and real impact.
- Work with a passionate, international team from our modern Ra'anana office.
- Enjoy professional growth, operational influence, and daily wins.
- Reasonable working hours (09:30–18:30) in a creative and collaborative environment.
-
Petah Tikva, Center District, Israel Payoneer Full time ₪120,000 - ₪240,000 per yearAbout PayoneerFounded in 2005, Payoneer is the global financial platform that removes friction from doing business across borders, with a mission to connect the world's underserved businesses to a rising global economy. We're a community with over 2,500 colleagues all over the world, working to serve customers, and partners in over 190 countries and...
-
Product Data Manager
2 weeks ago
Lod, Center District, Israel מרטנס | Mertens – מקבוצת מלם תים Full time ₪104,000 - ₪130,878 per yearWe are looking for an experiencedData Product Managerto join a leading financial organization in the Shfela region.In this role, you will:Define the product strategy and roadmap in the data domain.Analyze customer behavior and translate insights into business requirements (PRD) .Lead cross-organizational projects in collaboration with development,...
-
Business Solutions Lead
3 days ago
Center District, Israel Jeen Full time ₪90,000 - ₪120,000 per yearAbout usJeen.AIempowers enterprises with generativeAIthrough advancedAIagents, automations, voice analytics, and knowledge-based insights across any cloud or on-premise environment. Trusted by industry leaders shaping tomorrow's technological landscape.Key ResponsibilitiesServe as the primary interface with enterprise clients to understand their business...
-
Corporate Strategy Partner
2 weeks ago
Raanana, Center District, Israel Amdocs Full time ₪120,000 - ₪150,000 per yearJob ID:196333Required Travel: MinimalManagerial - YesLocation: Israel- RAANANA (Amdocs Site)Who are we?Amdocs helps those who build the future to make it amazing. With our market-leading portfolio of software products and services, we unlock our customers' innovative potential, empowering them to provide next-generation communication and media experiences...
-
Credit Project Data Manager
2 weeks ago
Center District, Israel abra Full time ₪90,000 - ₪120,000 per yearabra is seeking for aCredit Project Data ManagerWe are looking for a skilled Project Data Manager to Led projects to strengthen and improve the product.This role requires Minimum of 3 years' experience in product or project managementA full time position, based in Lod.Key Responsibilities:Strategic thinking and definition of a product roadmap in the data...
-
Lead AI Engineer
1 week ago
Raanana, Center District, Israel NiCE Full time $150,000 - $200,000 per yearAt NiCE, we don't limit our challenges. We challenge our limits. Always. We're ambitious. We're game changers. And we play to win. We set the highest standards and execute beyond them. And if you're like us, we can offer you the ultimate career opportunity that will light a fire within you.So, what's the role all about?NiCE is looking for a Champion and...
-
QA Automation Tech Lead
1 week ago
Raanana, Central District, Israel Priority Software Full time ₪120,000 - ₪240,000 per yearWe're Hiring: QA Automation Tech Lead Location: Haifa | Full-time | On-Site (4 days) Priority Software is seeking a QA Automation Tech Lead for a role with direct impact on the quality of our flagship product, Optima PMS. If you come from the world of automation, with a passion for quality and excellence, and have experience in managing processes and complex...
-
Development Team Lead
3 days ago
Raanana, Center District, Israel HR Hadarly Full time ₪120,000 - ₪180,000 per yearTeam Lead – Backend Services (Python / AWS)Location:Ra'anana | R&D DepartmentWe are looking for ahands-on Backend Team Leadto own the development and evolution of cloud-based services for a leading global technology company in the wireless communication space. This role combines technical ownership with leadership, providing an exciting opportunity to grow...
-
Corporate Strategy Consultant
2 weeks ago
Raanana, Center District, Israel Amdocs Full time ₪90,000 - ₪120,000 per yearJob ID:203398Required Travel: No TravelManagerial - NoLocation: [[reqLocation]]Who are we?Amdocs helps those who build the future to make it amazing. With our market-leading portfolio of software products and services, we unlock our customers' innovative potential, empowering them to provide next-generation communication and media experiences for both the...
-
SW Team Lead
1 week ago
Rehovot, Center District, Israel Nova Ltd. Full time ₪90,000 - ₪120,000 per yearNova's SW IM team is looking for aSoftware Team Leaderto help develop a complex in-house software platform.What you will be doing:Lead a team of 4–5 software engineers working on Nova's current and next-generation platform of integrated metrology tools.Manage the team's capacity, work plan, and content grooming to meet project goals in close collaboration...