Social Media Marketing Specialist

3 days ago

Ramat Gan, Tel Aviv, Israel Allpha Innovation Full time ₪40,000 - ₪80,000 per year

A fast-growing, dynamic tech company is seeking a
Marketing & Social Media Specialist
who combines
strategic thinking with hands-on execution
.

This is a
standalone role
owning the entire marketing operation — from building strategy to executing campaigns — while working closely with sales, product, and senior leadership.

If you're someone who loves to create, analyze, optimize, and drive clear
business impact and ROI
, this role is for you.


Key Responsibilities

  • Develop and execute a full end-to-end marketing strategy aligned with business and sales goals.
  • Create high-quality, hands-on content across all formats: website, landing pages, social media, blogs, video concepts, campaigns, and more.
  • Lead and manage the company's digital and social media presence to support growth and conversions.
  • Plan, launch, and optimize data-driven, ROI-focused campaigns across major digital platforms.
  • Work directly with senior leadership — presenting insights, metrics, and strategic recommendations.
  • Collaborate closely with product teams to build accurate messaging, product positioning, and marketing assets.
  • Leverage
    AI tools
    to accelerate content creation, research, optimization, and campaign performance.
  • Manage external suppliers, media partners, freelancers, and creative vendors — including briefs and deliverables.
  • Analyze marketing performance, extract insights, and translate them into actionable next steps.
  • Lead marketing projects in a young, energetic, fast-paced environment.


Requirements

  • Proven experience in digital marketing, social media, and campaign management — mandatory.
  • Strong understanding of funnels, conversions, KPIs, and ROI-driven performance marketing.
  • Hands-on content creation skills: writing, storytelling, video concepts — significant advantage.
  • Ability to combine strategic thinking with full hands-on execution.
  • Experience working with product teams and supporting product messaging.
  • Strong command of social media platforms and community management (including Facebook groups).
  • Experience managing external vendors/suppliers.
  • Proficiency with AI marketing tools (content creation, analysis, optimization).
  • Highly independent, organized, creative, and results-driven.
  • Strong interpersonal skills with a young, energetic, collaborative vibe.


What This Role Offers

  • Full ownership and real impact on the company's growth and visibility.
  • A combination of strategic responsibility and dynamic hands-on execution.
  • Direct work with senior leadership.
  • Opportunity to build and shape the marketing foundation from the ground up.
  • A young, fun, high-energy team environment.

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