Brand Manager

4 days ago

Raanana Center District, Israel Leket Israel Full time ₪40,000 - ₪80,000 per year

Responsibilities


• Planning and executing the annual work plan for the Nonprofits, Nutrition, and Quality Department brand, in line with the organization's marketing objectives.


• Defining goals and success metrics.


• Planning the annual marketing budget for brand assets and activities, and managing the ongoing budget.


• Managing the department's image and messaging toward nonprofits, food donors, and professional partners.


• Writing and producing marketing and professional materials for the departments.


• Initiating and managing events, conferences, and professional meetings, including responsibility for marketing content.


• Initiating and managing marketing campaigns and activities in digital and other channels to strengthen relationships with external stakeholders.


• Working closely with other departments in the organization to prioritize tasks and ensure consistent brand alignment.


• Monitoring performance metrics and providing periodic reports on results, insights, and continuous improvement.


• Planning, developing, and implementing an annual work plan based on organizational goals and overall marketing strategy.

Qualifications


• Relevant academic degree.


• 3-4 years of experience as a Brand / Marcom / Marketing Manager (advantage for experience in a social organization or in the health/nutrition field).


• Significant experience working with external interfaces- digital, public relations, production, and partnerships.


• Experience in marketing and communications writing: presentations, landing pages, newsletters, posts, etc.


• Proven experience leading digital and social media campaigns- from briefing to measurement- a strong advantage.


• Experience managing marketing events or conferences- an advantage.

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