Vice President Marketing

1 day ago

Center District, Israel Nisha Group - קבוצת נישה Full time ₪120,000 - ₪240,000 per year

About the job

Join an Israeli technology company specializing in AI-assisted, human-guided autonomous systems, especially drones and robotics, for defense, security, and tactical use.

What You'll Be Doing

Reporting directly to the Chip Of Product, work closely with a board-level marketing advisor to transform the company's product edge and funding momentum into a scalable global growth engine .The remit spans brand, demand, product marketing, investor relations, and marketing ops of building the team, playbooks, and dashboards that take us to Series C.

  • Publish brand‑to‑pipeline plan (PR, analyst, social, ambassador, "game‑over" content).
  • Launch four growth engines (SEO/GEO + content, paid ABM, partner co‑sell, events) to generate qualified pipeline.
  • Deploy a full sales‑enablement kit and persona nurtures; lift deal velocity
  • Own the marketing budget; reallocate quarterly to keep CAC payback low and a reasonable LTV:CAC ratio
  • Manage and lead a team of 5–10 external contractors in the first year; define roles & responsibilities, workflows, and performance dashboards. The main focus is on creating visual and textual cutting edge marketing content
  • Produce monthly "war‑room" dashboards by region, product, and partner; present insights weekly.
  • Lead investor‑relations marketing: quarterly progress demos, investor brief, and bi‑annual VIP demos.
  • Ensure the full martech stack is live and integrated
  • Work with creative agencies and studios to deliver cutting edge marketing content

What We Need To See

  • 10+ years in marketing; 8+ years at VP/Head level owning both brand and demand
  • Proven ≥ 3× ARR growth (from 7‑ to 8‑figures) in defense‑tech, robotics, or deep‑tech B2G/B2B.
  • Managed 6‑ to 7‑figure annual marketing budgets
  • Built from scratch and led a 5+ FTEs across US/EU/APAC
  • Led at least one end‑to‑end category‑design initiative and captured market leadership
  • Double‑digit MoM brand‑awareness gains with tier‑1 media/analyst coverage
  • Executed ABM/BDR programs generating Qualified Leads
  • Improved demo‑to‑win rate and reduced sales cycle length through PMM initiatives.

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