Marketing Automation Manager

1 hour ago

Tel Aviv, Tel Aviv, Israel ONE ZERO Digital Bank Full time ₪90,000 - ₪120,000 per year

We are looking for a Marketing Automation Manager to join our team and take charge of developing marketing plans and executing data-driven strategies. The ideal candidate will have expertise in marketing automation platforms, BI tools, and customer engagement. A solid background in banking or securities investments is a significant advantage.

This role focuses on creating impactful multi-channel campaigns and leveraging data insights to optimize customer lifetime value. You will work across various channels, including push notifications, in-app messages, pop-ups, SMS, and email, to deliver personalized and results-driven marketing initiatives.

מי אנחנו?
None
Your Day-to-Day

· Create, execute, and optimize campaigns and customer journeys using marketing automation.

· Develop and manage marketing strategies for internal channels such as push notifications, in-app messages, pop-ups, SMS, email and more.

· Leverage BI tools (e.g., Looker, Power BI, Tableau) to analyze performance and generate actionable insights.

· Build and implement marketing plans to drive customer engagement, monetization, and revenue growth.

· Collaborate with cross-functional teams (product, analytics, customer support) to ensure alignment of marketing efforts with company objectives.

· Monitor and analyze marketing and revenue trends to identify growth opportunities.

· Stay updated on best practices and innovations in marketing automation and customer communication channels.

מה מחכה לך?
None
Requirements

· Minimum of 2 years of proven experience in marketing roles within B2C companies, with a strong focus on customer engagement, retention, and activation.

· Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo, Salesforce Marketing Cloud) including campaign planning, execution, and optimization.

· Proven experience in building and managing multi-channel campaigns (push notifications, in-app messages, pop-ups, SMS, email).

· Hands-on experience with BI and analytics tools (Looker, Power BI, Tableau) and ability to translate data into actionable marketing insights.

· Background in financial services, banking, or securities investments – a significant advantage.

· Strong understanding of customer lifecycle marketing and strategies for increasing customer lifetime value (CLV).

· Excellent English skills, both written and verbal - Must.

· Strong analytical mindset, with experience in A/B testing and campaign optimization.

· Creative and strategic Marketer, with the ability to bring innovative marketing ideas into execution.

למי זה מתאים?
None
Advantages
None
מה כולל התפקיד?
None
ONE ZERO: The Future Is Now
None
ONE ZERO: העתיד כבר כאן
None

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