B2B Product Marketing Manager

3 days ago

Tel Aviv, Tel Aviv, Israel Artlist Full time ₪70,000 - ₪120,000 per year

Artlist is where the creative arts meet technology. If there's one thing we all have in common, it's a love of music and film, which is why we build innovative products to help global brands and individual creators make amazing videos.

We do this by giving them the best AI tools, music, footage, sound effects and templates. We also revolutionized the industry with a radical new music licensing model that has since become the global standard.

Artlist is now the go-to platform for over 26M users worldwide. They range from top-tier global brands like Google, Apple, Amazon, Microsoft, Real Madrid, NBA and Versace to social creators, video editors, and more.

Our products:

  • Artlist: an all-in-one platform for video creation, including high-quality and curated royalty-free music, SFX, footage, templates, AI tools (image, video and VO), and more.
  • Motion Array: the ultimate destination for creators, including high-quality video templates by the world's top motion designers, presets, plugins, music, SFX, stock footage, graphics for design, motion graphics, and stock photos.

Join us as a B2B Product Marketing Manager and be the growth engine behind user journeys, brand campaigns, GTM strategies, lead generation, and sales success. Drive impact across the funnel while working hand-in-hand with product, marketing, and sales teams.

Wake up for this:

  • Lead strategic B2B marketing initiatives that drive growth, including user journeys, brand campaigns, lead generation, and sales enablement.
  • Create impactful sales collateral and partner with AEs and AMs to optimize funnels, capture new business opportunities, and build success stories.
  • Work within a taskforce structure alongside design, copywriting, and marketing teams to ensure consistent positioning and effective execution.
  • Collaborate closely with the product team to shape B2B features, build dedicated customer journeys, and run optimization tests.
  • Own go-to-market and communication strategies across in-product messaging, email, and external channels.
  • Monitor, analyze, and optimize key performance metrics, providing insightful reports and recommendations to senior management regularly.
Requirements
  • 2–3 years of experience in B2B Product Marketing from the SaaS environment.
  • Experience collaborating with sales teams, ensuring alignment and effective communication.
  • Proven expertise in user journeys and funnels, with a focus on optimizing and expanding the sales pipeline, including lead generation.
  • Hands-on experience building GTM strategies, developing sales collateral, and working with content and design teams.
  • Demonstrated ability in creative problem-solving, backed by strong analytical skills and a data-driven mindset; comfortable working with large datasets and marketing analysis.
  • Excellent multitasking and organizational abilities to deliver under tight deadlines.
  • A proactive, curious, and fast-learning team player with initiative, independence, and a positive attitude.
  • Fluent English at a very high level is required

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