AI Marketing Manager

1 week ago

Tel Aviv, Tel Aviv, Israel Arpeely Full time ₪90,000 - ₪120,000 per year

Come [legally] hack with us the data on the largest exchange that's running our world. Not NASDAQ; the one with way more events - the Global Ads Exchanges, where millions of ads are born and clicked every second.

Step behind the curtain of algorithms and competitors that move $1T of annual budgets. Plunge into a world of ISP-volumes of traffic, sub-second predictions, and TBs of live, real-world data. Use cutting-edge analysis, ML and engineering, or just plain hacker-like thinking to out-perform the market.

Arpeely is a Data-Science startup, leveraging Ai, data analysis, ML, engineering, and multi-disciplinary thinking to gain a market edge and exploit hidden opportunities in real-time advertising. Processing over 1,000,000 requests per second and serving over 20B sub-second predictions daily, we build and operate Machine Learning algorithms running on the world's largest Real-time-bidding (RTB) Ad-Exchanges. lead the development and optimization of products, focusing on improving user experience and optimizing user funnels and creatives.

This is an amazing opportunity to join a small and multi-disciplinary A-team while working in a fast-paced, innovative, data-oriented environment.

If you are experienced and still hungry to learn and make an impact - we'd love to have you on our team

What You'll Do:

  • Create and optimize user funnels, landing pages, and in-product experiences using structured A/B testing and data-driven experimentation.
  • Set and monitor KPIs, analyze user behavior and cohort data, and constantly iterate.
  • Prioritize and manage opportunities from ideation, implementation, production deployment, and monitoring
  • Own business units, from top-level KPIs to daily performance.
  • Conduct internal, competition, and ad-intelligence research to find and exploit new opportunities
  • Use generative AI tools to create and optimize funnel performance.
  • Work closely with teammates from all departments - product, data science, and R&D
  • Work in a fast-paced, innovative, data-driven, and rewarding environment.
  • Act as the point of contact for strategic partners, managing client calls, technical integrations, and partnership success.

Requirements:

  • 2+ years of experience as a Product Manager, Growth, Funnel Optimization, Performance Marketing or B2C Analytics
  • Experience in data-rich, mobile apps, gaming, ad-tech, marketing, or large user base companies/startups
  • Strong analytical skills with a focus on KPI improvement and conversion optimization
  • Experience managing and conducting A\B tests
  • Good understanding of UX design principles and user-centered design
  • Proficiency in leveraging generative AI tools
  • Excellent written and verbal English communication skills
  • Self-motivated and proactive, with strong interpersonal skills and a creative mindset
  • Great interpersonal skills, fun to be around :)

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