Marketing Product Manager- VISA JB-26645

2 days ago

Bnei Brak, Tel Aviv, Israel Cal (Israel Credit Cards) Full time ₪60,000 - ₪120,000 per year

About the role:


• Map marketing needs for product development in order to maximize the business potential of the product.


• Manage the product across all aspects – definition, planning, and leading marketing initiatives to meet business goals.


• Initiate and lead marketing campaigns for various products – from identifying target audiences and writing marketing briefs to executing campaigns and tracking performance.


• Measure and monitor product and marketing KPIs.


• Build marketing assets and product materials aligned with the company's brand and visual identity.


• Work closely with multiple internal and external stakeholders, including senior management.

Requirements:


• Bachelor's degree in business administration/marketing – required (master's degree – an advantage).


• 3+ years of experience in marketing product management within global companies – preferably in the financial industry.


• Strong understanding of digital/technology-based products.


• Proven experience managing product and service launches.


• Experience writing business plans and developing marketing strategies.


• Experience building presentations and strong presentation skills – an advantage.


• Experience analyzing campaign results and familiarity with Google Analytics – an advantage.


• Strong analytical and data interpretation skills.


• Proven ability to manage and motivate multiple interfaces, both internal and external.


• Excellent command of English (spoken and written).

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