
Executive Marketing Specialist
6 hours ago
Job Title: Cyber/Data Marketing Lead
About This RoleThis is a challenging and rewarding position that involves developing and executing marketing strategies across multiple domains.
You will be working closely with experts across the industry to develop compelling content and campaigns that enhance our visibility and leadership in these fields.
The ideal candidate will have a strong background in cybersecurity or data marketing, as well as excellent writing and content creation skills.
They will also be able to work effectively in a fast-paced environment with multiple stakeholders.
We are looking for someone who is detail-oriented, comfortable editing marketing collateral across formats, and has a good understanding of digital marketing tools and KPIs.
Responsibilities- Develop the brand strategy in the cyber, data & AI domains, including positioning, messaging, creative themes, and trends.
- Lead the development and execution of a strategic marketing plan inspired by conversations and brainstorming with experts across the industry.
- Drive top-notch thought leadership and content creation, staying ahead of the curve in understanding trends, insights, and developments in cyber, data, and AI.
- Develop and edit various content assets: presentations, white papers, one-pagers, landing pages, press releases, and webinars.
- Work closely with our PR manager and firms to maximize brand amplification: announcements, press releases, interviews, and preparation for partners and employees.
- Lead and initiate submissions to top-notch industry conferences, awards, and recognitions on behalf of our organization and its portfolio companies.
- Use analytical tools to monitor our content's performance and optimize its impact.
- Proven experience in cybersecurity or Data marketing – required.
- Native-level English (verbal and written) – required.
- Strong writing and content creation skills, with the ability to simplify complex topics.
- Experience working in B2B tech or startup environments – required.
- Familiarity with brand messaging/ Product Marketing and strategic positioning practices.
- Detail-oriented and comfortable editing marketing collateral across formats.
- Understanding of digital marketing tools and KPIs.
- Comfortable working in a fast-paced, entrepreneurial environment with multiple stakeholders.
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