Tetris Block Party Marketing Lead

1 week ago

Tel Aviv, Tel Aviv, Israel Playstudios Full time $90,000 - $120,000 per year

Playstudios is a pioneering force in mobile gaming, blending award-winning games with real-world rewards through our groundbreaking playAWARDS loyalty platform. Our portfolio includes iconic titles like Tetris mobile, Pop Slots, myVEGAS Slots, myKONAMI Slots, and MGM Slots Live. What sets us apart? We're the only gaming company that seamlessly integrates digital gameplay with destination entertainment, offering players tangible rewards from world-class hospitality, entertainment, and leisure brands.

Why This Role Matters

Marketing is at the core of our growth strategy. With a unique omni-channel approach that balances performance marketing, brand positioning, and player engagement, we are committed to expanding our player network and maximizing long-term value for our audience.

We are looking for a strategic and data-driven marketing lead to take ownership of UA strategy for Tetris Block Party game, and play a key leadership role in shaping our marketing vision. This is an opportunity to drive large-scale growth, leverage our unique assets through innovative marketing strategies, and make a meaningful impact on our company.

What Will You Be Doing?

  • Lead and manage the User Acquisition efforts for Tetris Block Party
  • Shape the strategic marketing vision for our biggest launch ever
  • Develop & own the UA strategy: Design and execute a comprehensive, full-funnel UA strategy, re-engagement and retargeting 
Requirements
  • 4+ years in UA and performance marketing or growth strategy, with a proven track record in scaling mobile game growth
  • Proven leadership in building, developing, and running high-performing marketing activities
  • Deep analytical and strategic thinking skills, with the ability to turn data into actionable insights to optimize campaigns and meet business KPIs
  • Strong ability to align UA efforts with product, marketing, analytics, and game teams to drive business success
  • Expertise in full-funnel marketing strategies, including paid acquisition, organic growth, retention, and re-engagement
  • Ability to drive strategic change and challenge the status quo, expanding marketing channels, optimizing processes, and accelerating growth
  • Relentless focus on optimization: You thrive on campaign performance data, knowing exactly what levers to pull to maximize efficiency
  • Player focused: Understanding what motivates players and how to connect with them at every stage of their journey

  • Director of marketing analytics

    1 week ago

    Tel Aviv, Tel Aviv, Israel PLAYSTUDIOS ISRAEL Full time $100,000 - $150,000 per year

    DescriptionPlaystudios is a pioneering force in mobile gaming, blending award-winning games with real-world rewards through our groundbreaking playAWARDS loyalty platform. Our portfolio includes iconic titles like Tetris mobile, Pop Slots, myVEGAS Slots, myKONAMI Slots, and MGM Slots Live. What sets us apart? We're the only gaming company that seamlessly...

  • Client Facing HubSpot Expert

    1 week ago

    Tel Aviv, Tel Aviv, Israel SAGE Marketing Full time ₪104,000 - ₪130,878 per year

    About SAGE MarketingSAGE Marketing is a B2B Tech agency helping startups and technology companies scale smarter and faster, and expand into global markets. We are aDiamond-tier HubSpot Partner, working with some of the most innovative tech brands worldwide.The RoleWe're looking for aHubSpot Specialistto be the primary point of contact for our clients'...

  • Engineering Group Lead

    2 days ago

    Tel Aviv, Tel Aviv, Israel monday Full time ₪70,000 - ₪120,000 per year

    About We are , a global software company transforming how businesses run.Our product suite can adapt to the needs of diverse industries and use cases within one powerful platform, empowering ~245,000 customers worldwide to reimagine how work gets done, drive greater efficiency, and scale like never before.With over 2,500 employees across the globe, we grow...

  • Marketing Lead

    1 week ago

    Tel Aviv, Tel Aviv, Israel DualBird Full time $100,000 - $150,000 per year

    DualBird is out to change how the world processes data — 15–100× faster, 50–90% cheaper, zero migration. We've been building in stealth with an exceptional engineering team from Amazon, Apple, and Nvidia.We've built the tech. Now we need someone to make it impossible to miss. You won't be "joining the marketing team." You'll be starting it.This is our...

  • Backend Engineer

    3 days ago

    Tel Aviv, Tel Aviv, Israel PAPAYA Full time $104,000 - $130,878 per year

    Get ready to join the action at Papaya, one of the world's fastest-growing mobile game powerhouses We're all about delivering fun and excitement to millions of players across our diverse range of games. The company is HQ in the heart of Tel Aviv.We're looking for a Senior Backend Engineer eager to become one of our pioneering core team members and establish...

  • Performance Marketing Lead

    1 week ago

    Tel Aviv, Tel Aviv, Israel monday insights Full time $120,000 - $200,000 per year

    We are , a global software company transforming how businesses run. Our product suite can adapt to the needs of diverse industries and use cases within one powerful platform, empowering ~245,000 customers worldwide to reimagine how work gets done, drive greater efficiency, and scale like never before.With over 2,500 employees across the globe, we grow by...

  • Performance Marketing Lead

    1 week ago

    Tel Aviv, Tel Aviv, Israel Tenengroup Ltd. Full time ₪90,000 - ₪120,000 per year

    About the CompanyA global DTC brand house specializing in lifestyle and jewelry, with full control over the value chain—from product development to fulfillment. Rapidly scaling into new markets with a strong focus on data, creativity, and technology.The RoleLead paid growth strategy across core and emerging channels (Meta, Google, TikTok, AppLovin).Manage...

  • Marketing Analyst

    1 week ago

    Tel Aviv, Tel Aviv, Israel Tango Full time $90,000 - $120,000 per year

    DescriptionTango is a successful, market leader, a live-streaming Platform with 450+ Million registered users, in an industry projected to reach $240 BILLION in the next couple of years.The B2C platform, based on the best-quality global video technology, allows millions of talented people around the world to create their own live content, engage with their...

  • Marketing Analyst

    1 week ago

    Tel Aviv, Tel Aviv, Israel Tango Full time $90,000 - $120,000 per year

    Tango is a successful, market leader, a live-streaming Platform with 450+ Million registered users, in an industry projected to reach $240 BILLION in the next couple of years. The B2C platform, based on the best-quality global video technology, allows millions of talented people around the world to create their own live content, engage with their fans, and...

  • Marketing Analyst

    1 week ago

    Tel Aviv, Tel Aviv, Israel SciPlay Full time $90,000 - $120,000 per year

    SciPlayis a leading developer and publisher of digital games on mobile and web platforms, providing highly entertaining free-to-play games that millions of people play every day for their authenticity, engagement and fun.SciPlay currently offers nine core games, including social casino games Jackpot Party Casino, Gold Fish Casino Slots, Hot Shot Casino and...