Creative Strategy
1 week ago
What You'll Be Doing
- Overview and Optimize the ideation process for our creatives in sync with other producers and designers.
- Constantly explore new creative approaches and marketing trends to stay ahead.
- Creative tests: Track the testing methodologies and constantly optimize to improve our process internally.
- Collaborate with growth teams to successfully integrate high-performing creatives into primary campaigns.
- Oversee market research activities to track industry trends and competitor activities. Utilize data insights to guide the team's creative decision-making process.
- Visualizing creative test results for designers and Managers Partner effectively with our Creative and User Acquisition teams to help drive millions of users DAILY all around the world.
- Analyze game performance data to identify opportunities for creative improvements that align with business objectives. Manage multiple creative projects simultaneously, ensuring deadlines are met and deliverables are of the highest quality.
- Fluent in English.
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in a creative marketing or market research role within the mobile gaming industry.
- Strong analytical skills, with the ability to interpret data and draw actionable insights.
- A creative and innovative mindset, coupled with a keen understanding of the intersection between business objectives and creative content.
- Familiarity with social media platforms and advertising trends.
- Excellent communication and presentation skills.
- Ability to thrive in a fast-paced, constantly evolving environment.
- Relocation support is not available for this position.
- Work visa/immigration sponsorship is not available for this position
Unity is a proud equal opportunity employer. We are committed to fostering an inclusive, innovative environment and celebrate our employees across age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. Our differences are strengths that enable us to support the growing and evolving needs of our customers, partners, and collaborators. If there are preparations or accommodations we can make to help ensure you have a comfortable and positive interview experience, please fill out this form to let us know.
This position requires the incumbent to have a sufficient knowledge of English to have professional verbal and written exchanges in this language since the performance of the duties related to this position requires frequent and regular communication with colleagues and partners located worldwide and whose common language is English.
Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Unity does not accept unsolicited headhunter and agency resumes. Unity will not pay fees to any third-party agency or company that does not have a signed agreement with Unity.
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