Offline & Brand Marketing Manager

3 days ago

Tel Aviv, Tel Aviv, Israel Zoom Real Estate Investments Full time ₪90,000 - ₪120,000 per year

Offline & Brand Marketing Manager

Who We Are?

At Zoom REI, we don't settle for the ordinary - we challenge the status quo and make the impossible happen.

We're a
leading one-stop-shop real estate investment company
, specializing in the
U.S. residential market
. Our innovative approach blends
strategic marketing investments
and a proprietary system to uncover high-value opportunities, ensuring sustained profitability.

With operations across
6+ U.S. markets
, we've built a unique model where
acquisition, renovation, marketing, and finance
come together under one roof - all managed from Israel with dedicated boots-on-the-ground teams in the U.S.

We believe in building a culture where
"Doing the Impossible"
is not a slogan - it's how we operate every day.


The Role

We're looking for a passionate and strategic
Offline & Brand Marketing Manager
to join our
Performance Team
- the team responsible for driving high-quality leads, building brand awareness, and supporting company growth across all markets.

This role combines strategic planning, creative execution, and analytical thinking to scale our
offline marketing presence
and strengthen our
brand visibility
across the U.S.


What You Will Do:

  • Plan and execute strategic offline marketing campaigns
    across multiple channels, including
    TV (linear and CTV/OTT)
    ,
    radio
    ,
    billboards
    ,
    direct mail
    , and
    PPL (paid programming)
    .
  • Manage partnerships
    with agencies, vendors, and media platforms such as broadcasters, OTT/CTV services, and
    Radio
    .
  • Develop and implement creative messaging strategies
    tailored to each channel, ensuring brand consistency and alignment with performance objectives.
  • Analyze campaign performance
    , conduct
    A/B testing
    , and refine strategies to
    maximize ROI and lead quality
    .
  • Collaborate cross-functionally
    with creative, brand, and data teams to integrate offline efforts with the broader performance marketing ecosystem.
  • Explore niche and local marketing opportunities
    , including sponsorships, events, and community activations to reach motivated seller audiences effectively.
  • Take part in the company's
    brand presence initiatives
    — supporting
    web and social presence
    , and ensuring alignment between offline storytelling and digital brand experience.


The Right Person:

  • 4+ years of experience in marketing, with strong expertise in
    offline media planning, buying, and execution
    .
  • Proven experience managing
    TV, radio, OOH, and event campaigns
    end-to-end.
  • Strong analytical mindset with the ability to interpret data and optimize campaigns for measurable outcomes.
  • Excellent project management and vendor relationship skills.
  • Creative thinker who can connect offline impact with performance KPIs.
  • Experience in real estate, consumer, or performance-driven industries - an advantage.
  • Native-level English, both written and spoken.


Working Days & Hours

Sunday–Thursday
| Hybrid Setup

  • Sunday–Monday
    : Mornings from the office- Hamelacha 3 Floor 4 (Victoria Building) - Tel Aviv
  • Wednesday
    : 14:00–22:00 (from the office)
  • Tuesday, Thursday : From Home- flexible hours

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